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Single Idea 24461

[catalogued under 24. Political Theory / D. Ideologies / 11. Capitalism]

Full Idea

The Westernisation of cultures throughout the world is partly a matter of introducing the time is money metaphor into those cultures.

Gist of Idea

Cultures were partly westernised by the new time-is-money metaphor

Source

G Lakoff / M Johnson (Metaphors We Live By [1980], 21)

A Reaction

Nice thought, though I would guess that the invention of the cheap clock is what initiated this development.

Book Reference

Lakoff,G/Johnson,M: 'Metaphors We Live By' [Chicago 2003], p.145