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Full Idea
Version one of the normative view of values is the Fitting Attitude account, which says that 'x is good' means 'it is fitting to respond favourably to (or 'favour') x'.
Gist of Idea
Values can be normative in the Fitting Attitude account, where 'good' means fitting favouring
Source
Francesco Orsi (Value Theory [2015], 1.4)
Book Ref
Orsi,Francesco: 'Value Theory' [Bloomsbury 2015], p.10
A Reaction
Brentano is mentioned. Orsi favours this view. The rival normative view is Scanlon's [1998:95-8] Buck-Passing account, in Idea 18670. I am interested in building a defence of the Buck-Passing account, which seems to suit a naturalistic realist like me.
Related Idea
Idea 18670 The Buck-Passing view of normative values says other properties are reasons for the value [Orsi]